Our Blog

Every social media platform has its own vibe, just like your mates. Instagram is your trendy, visual friend who loves aesthetic content and scrolling through reels.

At MSJ Marketing, we often work with businesses across South Africa who come to us for a logo. What they often discover along the way is that what they actually need is a full brand identity.

Digital marketing never stands still. Platforms evolve, algorithms shift, and audience behaviour changes faster than most brands can keep up. But in the middle of the noise, a few clear strategies are delivering consistent, measurable results.

Running a small or medium business in South Africa takes guts, hustle, and no small amount of patience. But even the most driven entrepreneurs can struggle when it comes to marketing.

In the ever-expanding and changing world of digital marketing, one thing is sure: not all content is created equal. Each platform has its own rhythm, tone, trends, and user expectations, and understanding this is key to developing content that resonates and converts.

In today’s fast-paced digital landscape, businesses—whether small startups or large corporations—often find themselves overwhelmed by the endless marketing tools and techniques at their disposal. But sometimes, the best way forward is to return to the basics. One...

Making the switch: Print to Digital Design If you are a print designer and have been in that industry and now you have a new job opportunity to move over to digital design, I am here to assist with a few tips on your transition. What is different about digital design?...

The Symbiotic Relationship Between Pop Culture and Advertising Trends In the ever-evolving landscape of marketing and advertising, one can’t ignore the profound impact that pop culture wields. From the latest trends in music and fashion to the hottest memes and viral...

Design for Print If you're a designer who focuses on the digital platform but received a job that will need to be set up print-ready, have no fear. I am here to guide you through it. I have been a designer in the print industry for a little more than 2 years now. If...